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Secret Tech Sauce Podcast - A Podcast With Ben Martinez

Your one-stop show for all things technology related to - recruiting, hustle, sports, music, talent, business, art, philosophy, entrepreneurship, sales, coffee and marketing (basically good things for the soul). Hosted by Ben Martinez & you can follow him on Twitter @benmartinezj - Let's go!
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Now displaying: December, 2017
Dec 19, 2017

Lane Sutton started a blog when he was 11 years old and a decade later he is doing more in the employment branding and recruiting space than your entire recruiting and employment branding team on steroids. Lane gets it. He has worked with some of the biggest brands - Hubspot, TripAdvisor, Sprinklr and Walt Disney. Now that he is old enough to drink a beer (I think) we talked on my podcast:

 

Agenda:

  • Ben/Lane find common ground with coffee, Sumato Coffee of course
  • Lane defines Generation Z vs. Millennials vs. Gen X vs. Boomers
  • Lane’s background - from age 11 to age 21
  • How to create an employment brand
  • Top technology for recruitment marketing
  • What’s coming in 2018 for employment branding
  • Out

 

Links:

Lane’s website - http://www.lanesutton.com/

Lane on LinkedIn - https://www.linkedin.com/in/lanesutton/

Lane on Twitter - https://twitter.com/LaneSutton

Lane on Insta - https://www.instagram.com/lanesutton/


Sponsor: www.sumatocoffee.com

Dec 2, 2017

Jörgen Sundberg gets employment branding. He runs Link Humans, London’s employment branding agency. In this episode you will learn more about employment branding than any conference can teach you because we touch on metrics, real life examples and then cover areas in Jörgen’s book, Employee Advocacy: The Ultimate Handbook. Jörgen also comes alive on his views about generations in the workplace, books to read, coffee to drink and advice to his younger self.

 

Agenda:

  • Ben/Jörgen find common ground with coffee, Sumato Coffee of course.
  • Jörgen talks about his morning freshly brewed coffee, running a marathon and Dad life
  • Employer Branding defined at a dinner party
  • Using metrics - What is the Social Employer Branding Index?
  • Employee Advocacy: The Ultimate Handbook - The views behind the book he co-wrote with Microsoft Executive, Ben Donkor
  • Jörgen on generations, music and books
  • Jörgen gives a bag of Sumato Coffee to Lane Sutton at Walt Disney. Good coffee karma.
  • Over and Out.

 

Links:

Jörgen’s book - https://linkhumans.com/employee-advocacy-book

Jörgen’s book on Amazon- http://amzn.to/2Axos3b

Jörgen on LinkedIn - https://www.linkedin.com/in/jorgensundberg/

Jörgen on Twitter - https://twitter.com/JorgenSundberg

Jörgen’s company on Insta - https://www.instagram.com/linkhumans/


Sponsor: www.sumatocoffee.com

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